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The guidebook, which has sold well over 100,000 copies, drives the company’s revenue. Plus, it’s the primary resource for your grandparents when they take their cruise in Russia. So once again, we were called upon to execute precision book design and a lively cover design. First, we condensed a 200-page manuscript into a pocket-size, easily readable, nifty little book. Then we deployed a suite of Soviet-inspired motifs for use in the book as well as on the online merchandise. Sure, we had to travel to Moscow and steal library books to do it, but we stop at nothing to get the job done.
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